| 000 | 01287cam a22003494a 4500 | ||
|---|---|---|---|
| 001 | 12874575 | ||
| 003 | APU | ||
| 005 | 20150828051502.0 | ||
| 008 | 020729s2003 inua 001 0 eng | ||
| 010 | _a 2002110725 | ||
| 020 | _a0735713308 (pbk.) | ||
| 020 | _a9780735713307 (pbk.) | ||
| 035 | _a(DLC) 2002110725 | ||
| 040 |
_aDLC _cDLC _dANA _beng |
||
| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHD69.B7 _bN48 2003 |
| 082 | 0 | 0 |
_a658.827 _221 _bNEU 2003 |
| 100 | 1 |
_aNeumeier, Marty. _98747 |
|
| 245 | 1 | 4 |
_aThe brand gap : _bhow to bridge the distance between business strategy and design : a whiteboard overview / _cby Marty Neumeier. |
| 260 |
_aIndianapolis, Ind. : _bNew Riders Pub., _cc2003. |
||
| 300 |
_a178 p. : _bill. ; _c21 cm. |
||
| 500 | _aThe title proper, other title information, and statement of reponsibility spread into four pages. | ||
| 500 | _a"AIGA"--Cover. | ||
| 500 | _aIncludes index. | ||
| 650 | 0 |
_aBrand name products. _97961 |
|
| 650 | 0 |
_aBrand name products _xPlanning. _98748 |
|
| 650 | 0 |
_aBranding (Marketing) _98367 |
|
| 710 | 2 |
_aAmerican Institute of Graphic Arts. _98749 |
|
| 906 |
_a7 _bcbc _corignew _d2 _eepcn _f20 _gy-gencatlg |
||
| 942 |
_2lcc _cBook _01 |
||
| 999 |
_c4350 _d4350 |
||