| 000 | 00775cam a2200253 a 4500 | ||
|---|---|---|---|
| 001 | 51172308 | ||
| 003 | APU | ||
| 005 | 20150324114935.0 | ||
| 008 | 021202s2004 njua b 001 0 eng | ||
| 015 | _aGBA3-50921 | ||
| 020 | _a0131228013 (pbk.) | ||
| 020 | _a9780131228016 (pbk.) | ||
| 040 |
_aDLC _cAPU _dSM _beng |
||
| 050 | 0 | 0 |
_aHF5415.13 _b.W56 2004 |
| 082 | 0 | 0 |
_a658.8 _221 _bWIN 2004 |
| 100 | 1 |
_aWiner, Russell S. _98163 |
|
| 245 | 1 | 0 |
_aMarketing management / _cRussell S. Winer. |
| 250 | _a2nd ed., Int. ed. | ||
| 260 |
_aUpper Saddle River, NJ : _bPrentice Hall, _cc2004. |
||
| 300 |
_axxv, 481 p. : _bcol. ill. ; _c29 cm. |
||
| 504 | _aIncludes bibliographical references (p. 435-451) and index. | ||
| 650 | 0 |
_aMarketing _xManagement. _97276 |
|
| 942 |
_2lcc _cBook _02 |
||
| 999 |
_c4398 _d4398 |
||