000 00802pam a2200253 a 4500
001 38976190
003 APU
005 20150318112851.0
008 980414s1999 ohuab b 001 0 eng
010 _a98007413
020 _a0538885076 (hbk.)
040 _aDLC
_cDLC
_dANA
050 0 0 _aHF5415.2
_b.M33 1999
082 0 0 _a658.83
_221
_bMCD 1999
100 1 _aMcDaniel, Carl D.
_98446
245 1 0 _aContemporary marketing research /
_cCarl McDaniel, Jr., Roger Gates.
250 _a4th ed.
260 _aCincinnati :
_bSouth-Western College Publishing,
_cc1999.
300 _axxxvi, 780 p. :
_bill. (some col.), col. map ;
_c26 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing research.
_93950
700 1 _aGates, Roger H.,
_d1942-
_98838
942 _2lcc
_cBook
999 _c4413
_d4413