000 | 01298cam a22003254a 4500 | ||
---|---|---|---|
001 | 13804411 | ||
003 | APU | ||
005 | 20150810160355.0 | ||
008 | 041202s2005 ne a b 001 0 eng | ||
010 | _a 2004028555 | ||
020 | _a0750679018 (hbk.) | ||
020 | _a9780750679015 (hbk.) | ||
040 |
_aDLC _cDLC _dANA _beng |
||
042 | _apcc | ||
050 | 0 | 0 |
_aHF5415.135 _b.W66 2005 |
082 | 0 | 0 |
_a658.8342 _222 _bWOO 2005 |
100 | 1 |
_aWoodside, Arch G. _98905 |
|
245 | 1 | 0 |
_aMarket-driven thinking : _bachieving contextual intelligence / _cArch G. Woodside. |
260 |
_aAmsterdam ; _aBoston : _bButterworth-Heinemann, _cc2005. |
||
300 |
_axx, 303 p. : _bill. ; _c24 cm. |
||
504 | _aIncludes bibliographical references (p. 279-291) and index. | ||
650 | 0 |
_aMarketing _xDecision making. _98195 |
|
650 | 0 |
_aMarketing _xPsychological aspects. _98771 |
|
650 | 0 |
_aConsumer behavior _xPsychological aspects. _98906 |
|
856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/toc/ecip054/2004028555.html |
856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0617/2004028555-d.html |
906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||
942 |
_2lcc _cBook _01 |
||
999 |
_c4457 _d4457 |