| 000 | 01041cam a2200301 a 4500 | ||
|---|---|---|---|
| 001 | 3560631 | ||
| 003 | APU | ||
| 005 | 20151022051504.0 | ||
| 008 | 980416s1999 njuab b 001 0 eng | ||
| 010 | _a 98023506 | ||
| 020 | _a0139030239 (hbk.) | ||
| 020 | _a9780139030239 (hbk.) | ||
| 040 |
_aDLC _cAPU _dSM _beng |
||
| 050 | 0 | 0 |
_aHF1416 _b.K44 1999 |
| 082 | 0 | 0 |
_a658.848 _221 _bKEE 1999 |
| 100 | 1 |
_aKeegan, Warren J. _98944 |
|
| 245 | 1 | 0 |
_aGlobal marketing management / _cWarren J. Keegan. |
| 250 | _a6th ed. | ||
| 260 |
_aUpper Saddle River, N.J. : _bPrentice Hall, _cc1999. |
||
| 300 |
_axiv, 639 p. : _bill., maps ; _c26 cm. |
||
| 490 | 0 | _aPrentice Hall series in marketing | |
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aExport marketing _xManagement. _98742 |
|
| 650 | 0 |
_aExport marketing _xManagement _xCase studies. _98939 |
|
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
||
| 942 |
_2lcc _cBook _05 |
||
| 999 |
_c4485 _d4485 |
||