000 | 01445pam a2200373 a 4500 | ||
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001 | 3888825 | ||
003 | APU | ||
005 | 20160224051503.0 | ||
008 | 070124s2007 xna f b 001 0 eng | ||
020 | _a9780733986789 (pbk.) | ||
037 | _bLocked Bag 507 Frenchs Forest NSW 2086 | ||
040 |
_aANL _beng _dANA _cAPU |
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042 | _aanuc | ||
043 |
_au-at--- _au-nz--- _ap------ |
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050 |
_aHD9989.A82 _bL68 2007 |
||
082 | 0 | 4 |
_a658.800994 _222 _bLOV 2007 |
100 | 1 |
_aLovelock, Christopher H. _97983 |
|
245 | 1 | 0 |
_aServices marketing : _ban Asia-Pacific and Australian perspective / _cChristopher H. Lovelock,Paul G. Patterson, Rhett H. Walker, |
250 | _a4th ed. | ||
260 |
_aFrenchs Forest, N.S.W. : _bPearson Education Australia, _c2007. |
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300 |
_axiii, 608 p. : _bill., ports. ; _c25 cm. |
||
500 | _aPrevious ed.: Prentice Hall, 2004. | ||
504 | _aIncludes bibliographical references and index. | ||
521 | _aFor tertiary students. | ||
650 | 0 |
_aService industries _zAustralia _xMarketing. _910278 |
|
650 | 0 |
_aService industries _zNew Zealand _xMarketing. _910279 |
|
650 | 0 |
_aService industries _zPacific Area _xMarketing. _910280 |
|
650 | 0 |
_aCustomer services _zAustralia _xMarketing. _910281 |
|
650 | 0 |
_aCustomer services _zNew Zealand _xMarketing. _910282 |
|
650 | 0 |
_aCustomer services _zPacific Area _xMarketing. _910283 |
|
700 | 1 |
_aWalker, Rhett H. _910284 |
|
700 | 1 |
_aPatterson, Paul _910285 |
|
942 |
_2lcc _cBook _08 |
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999 |
_c5398 _d5398 |