000 00899nam a2200301 a 4500
001 016089321
003 APU
005 20160116051503.0
008 060801s2007 njua b 001 0 eng
020 _a0132296314 (pbk.)
020 _a9780132296311 (pbk.)
040 _aUkOxU
_beng
_cAPU
_dSM
042 _aukscp
050 1 4 _aHF5415.13
_b.W56 2007
082 0 4 _a658.8
_bWIN 2007
_222
100 1 _aWiner, Russell S.
_98163
245 1 0 _aMarketing management /
_cRussell S. Winer.
250 _a3rd int. ed.
260 _aUpper Saddle River, NJ :
_bPearson Prentice Hall,
_cc2007.
300 _axxix, 500 p. :
_bill. ;
_c28 cm.
500 _aPrevious ed.: 2004.
504 _aIncludes bibliographical references and indexes.
650 0 _aMarketing
_xManagement.
_97276
942 _2lcc
_cBook
_05
948 _escp
999 _c5885
_d5885