000 | 01376cam a22003374a 4500 | ||
---|---|---|---|
001 | 11975506 | ||
003 | APU | ||
005 | 20151121051504.0 | ||
008 | 000414s2000 enka b 001 0 eng | ||
010 | _a 00032093 | ||
020 | _a0471720348 (pbk.) | ||
020 | _a9780471720348 (pbk.) | ||
040 |
_aDLC _cAPU _dSM _beng |
||
042 | _apcc | ||
050 | 0 | 0 |
_aHD9980.5 _b.G76 2000 |
082 | 0 | 0 |
_a658.8 _221 _bGRO 2000 |
100 | 1 |
_aGrönroos, Christian, _d1947- _911045 |
|
245 | 1 | 0 |
_aService management and marketing : _ba customer relationship management approach / _cChristian Grönroos. |
250 | _a2nd ed. | ||
260 |
_aChichester ; _aNew York : _bWiley, _cc2000. |
||
300 |
_ax, 394 p. : _bill. ; _c25 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aService industries _xMarketing. _97837 |
|
650 | 0 |
_aCustomer services. _93984 |
|
856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/bios/wiley044/00032093.html |
856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/description/wiley037/00032093.html |
856 | 4 |
_3Table of Contents _uhttp://www.loc.gov/catdir/toc/onix05/00032093.html |
|
906 |
_a7 _bcbc _corignew _d1 _eocip _f20 _gy-gencatlg |
||
942 |
_2lcc _cBook _011 |
||
999 |
_c5923 _d5923 |