000 02145cam a22003378a 4500
001 16048828
003 APU
005 20160309051502.0
008 100111s2010 nyu 000 0 eng
010 _a 2010000884
020 _a9780273722335 (pbk.)
040 _aDLC
_cDLC
_dANA
_dSUE
_beng
050 0 0 _aHB171.5
_b.S56 2010
082 0 0 _a330
_222
_bSLO 2010
100 1 _aSloman, John,
_d1947-
_91747
245 1 0 _aEconomics for business /
_cJohn Sloman, Kevin Hinde and Dean Garratt.
250 _a5th ed.
260 _aHarrow, England ;
_aNew York :
_bFinancial Times/Prentice Hall,
_cc2010.
300 _axxxiii, 742 p. :
_bill. ;
_c27 cm.
500 _aIncludes index.
505 0 _aThe business environment and business economics -- Economics and the world of business -- Business organisations -- The working of competitive markets -- Business in a market environment -- Demand and the consumer -- Demand and the firm -- Products, marketing and advertising -- Costs of production -- Revenue and profit -- Profit maximisation under perfect competition and monopoly -- Profit maximisation under imperfect competition -- An introduction to business strategy -- Alternative theories of the firm -- Growth strategy -- The small-firm sector -- Pricing strategy -- Labour markets, wages, and industrial relations -- Investment and the employment of capital -- Reasons for government intervention in the market -- Government and the firm -- Government and the market -- Globalisation and multinational business -- International trade -- Trading blocs -- The macroeconomic environment of business -- The balance of payments and exchange rates -- Banking, money and interest rates -- Business activity, employment and inflation -- Demand-side policy -- Supply-side policy -- International economic policy.
650 0 _aEconomics.
_91586
650 0 _aBusiness.
_91766
650 0 _aCommerce.
_91395
650 0 _aManagerial economics.
_91750
700 1 _aHinde, Kevin.
_91767
700 1 _aGarratt, Dean.
_91769
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2lcc
_cBook
_017
999 _c715
_d715