| 000 | 00971cam a2200277 a 4500 | ||
|---|---|---|---|
| 001 | 16303163 | ||
| 003 | APU | ||
| 005 | 20150714134911.0 | ||
| 008 | 100625s2011 caua b 001 0 eng | ||
| 010 | _a 2010026693 | ||
| 020 | _a9781412987776 (pbk.) | ||
| 035 | _a(OCoLC)ocn617425457 | ||
| 040 |
_aDLC _cAPU _dSM |
||
| 050 | 0 | 0 |
_aP91.3 _b.B47 2011 |
| 082 | 0 | 0 |
_a302.23072 _222 _bBER 2011 |
| 100 | 1 |
_aBerger, Arthur Asa, _d1933- _92121 |
|
| 245 | 1 | 0 |
_aMedia and communication research methods : _ban introduction to qualitative and quantitative approaches / _cArthur Asa Berger. |
| 250 | _a2nd ed. | ||
| 260 |
_aThousand Oaks : _bSAGE Publications, _cc2011. |
||
| 300 |
_axvii, 341 p. : _bill. ; _c23 cm. |
||
| 504 | _aIncludes bibliographical references (p. 309-313) and index. | ||
| 650 | 0 |
_aMass media _xResearch _xMethodology. _92110 |
|
| 650 | 0 |
_aCommunication _xResearch _xMethodology. _91038 |
|
| 906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||
| 942 |
_2lcc _cBook |
||
| 999 |
_c852 _d852 |
||