000 00877nam a2200265 a 4500
999 _c9688
_d9688
001 1ebr10571141
003 APU
005 20200930023246.0
007 cr cn|||||||||
008 120629s2006 si a s 001 0 eng d
020 _z9812618325 (pbk.)
020 _z9789812618320 (pbk.)
_a9789812618320 (pbk.)
035 _a(OCoLC)802047159
040 _aCaPaEBR
_beng
_cCaPaEBR
_dSUE
050 1 4 _aHD69.B7
_bS56 2006
082 0 0 _222
_a658.827
_bSIM 2006
100 1 _aSimmons, John.
_918459
245 1 4 _aThe invisible grail :
_bhow brands can use words to engage with audiences /
_cJohn Simmons.
260 _aSingapore :
_bMarshall Cavendish Business ;
_aLondon :
_bCyan Communications Ltd.,
_cc2006.
300 _axiv, 223 p. :
_bill. ;
_c21 cm.
500 _aIncludes index.
650 0 _aBrand name products.
_97961
650 0 _aBrand loyalty.
_918460
942 _2lcc
_cBook