Asia Pacific University Library catalogue


Lateral thinking : creativity step by step / Edward de Bono

By: De Bono, Edward, 1933-Material type: TextTextSeries: Harper colophon booksPublication details: New York : Harper Perennial, [2015] c1990Description: 300 p. : ill. ; 21 cmISBN: 0060903252 (pbk.); 9780060903251 (pbk.)Subject(s): Creative thinking | CreativenessDDC classification: 153.35 LOC classification: BF408 | .D43 2015
Contents:
Preface -- Introduction -- Use of this book -- The way the mind works -- Difference between lateral and vertical thinking -- Attitudes towards lateral thinking -- Basic nature of lateral thinking -- The use oflateral thinking -- Techniques -- The generation of alternatives -- Challenging assumptions -- Innovation -- Suspended judgment -- Design -- Dominant ideas and crucial factors -- Fractionation -- The reversal method -- Brainstonning -- Analogies -- Choice of entry point and attention area -- Random stimulation -- Concepts/divisions/polarization -- The new word po -- Blocked by openness -- Description/problem solving/design -- Summary
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Book BF408 .D43 2015 c.1 (Browse shelf (Opens below)) 1 Available 00016594
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Book BF408 .D43 2015 c.2 (Browse shelf (Opens below)) 2 Available 00016595
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BF408 .C74 2021 c.1 Creativity and innovation : theory, research, and practice / BF408 .D43 1990 c.1 Lateral thinking : BF408 .D43 2015 c.1 Lateral thinking : BF408 .D43 2015 c.2 Lateral thinking : BF408 .J83 2016 c.1 The art of creative thinking : BF408 .J83 2016 c.2 The art of creative thinking : BF408 .K87 2017 c.1 Things are what you make of them : life advice for creatives /

First Perennial Library edition published 1990. Reissued 2015.

Preface -- Introduction -- Use of this book -- The way the mind works -- Difference between lateral and vertical thinking -- Attitudes towards lateral thinking -- Basic nature of lateral thinking -- The use oflateral thinking -- Techniques -- The generation of alternatives -- Challenging assumptions -- Innovation -- Suspended judgment -- Design -- Dominant ideas and crucial factors -- Fractionation -- The reversal method -- Brainstonning -- Analogies -- Choice of entry point and attention area -- Random stimulation -- Concepts/divisions/polarization -- The new word po -- Blocked by openness -- Description/problem solving/design -- Summary

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