Business to business direct marketing : proven direct response methods to generate more leads and sales / Robert W. Bly.
Material type:
TextPublication details: Lincolnwood, Ill. : NTC Business Books, c1998Edition: 2nd edDescription: xii, 403 p. ; 24 cmISBN: 0844232432 (hbk.); 9780844232430 (hbk.)Other title: Direct marketingSubject(s): Industrial marketingDDC classification: 658.84 LOC classification: HF5415.1263 | .B59 1998Online resources: Table of contents | Publisher description | Contributor biographical information
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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General Circulation
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APU Library Open Shelf | Book | HF5415.1263 .B59 1998 c.1 (Browse shelf (Opens below)) | 1 | Available | 00010662 |
Includes bibliographical references (p. 389-395) and index.
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