Asia Pacific University Library catalogue


Ogilvy, David, 1911-1999.

Ogilvy on advertising / David Ogilvy. - London : Prion, c2011. - 224 p. : ill. ; 25 cm.

Originally published: London: Pan, 1983.

Includes bibliographical references and index.

"A guide which explains how to create advertising that works, how to run an agency, how to write successful copy, and what the future holds for the advertising industry." -- Provided by publisher

9781853756153 (pbk.)

38011002250382 Title III 2012-08-17 Hallie Q. Brown Library, Central State University.


Advertising.
Advertisers.
Sales promotion.

HF5823 / .O35 2007

659.1 / OGI 2007