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Purvis, Scott.

Which ad pulled best? : 20 case histories on how to write and design ads that work / Scott C. Purvis. - 10th ed. - New York, NY : McGraw-Hill/Irwin, c2011. - x, 86 p. : ill. ; 28 cm.

ISBN: 9780078112072 (pbk.) 0078112079 (pbk.)

LCCN: 2010031329

Subjects--Topical Terms:
Advertising.

LC Class. No.: HF5823 / .P87 2011

Dewey Class. No.: 659.1 / PUR 2011

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