Which ad pulled best? : (Record no. 11331)
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000 -LEADER | |
---|---|
fixed length control field | 00731cam a2200241 a 4500 |
001 - CONTROL NUMBER | |
control field | 16361946 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | APU |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20150407105725.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 100730s2011 nyua 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
LC control number | 2010031329 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780078112072 (pbk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0078112079 (pbk.) |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | DLC |
Language of cataloging | eng |
Transcribing agency | DLC |
Modifying agency | SARA |
-- | WAN |
050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5823 |
Item number | .P87 2011 |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Edition number | 21 |
Classification number | 659.1 |
Item number | PUR 2011 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Purvis, Scott. |
9 (RLIN) | 20945 |
245 10 - TITLE STATEMENT | |
Title | Which ad pulled best? : |
Remainder of title | 20 case histories on how to write and design ads that work / |
Statement of responsibility, etc | Scott C. Purvis. |
250 ## - EDITION STATEMENT | |
Edition statement | 10th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | New York, NY : |
Name of publisher, distributor, etc | McGraw-Hill/Irwin, |
Date of publication, distribution, etc | c2011. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | x, 86 p. : |
Other physical details | ill. ; |
Dimensions | 28 cm. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Advertising. |
9 (RLIN) | 5119 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | |
Koha item type | Book |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Use restrictions | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Invoice number | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Cost, replacement price | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Not Withdrawn | Available | Not Damaged | No use restrictions | Available for loan | Book | APU Library | APU Library | Open Shelf | 28/02/2014 | IBS Buku | 78774 / B | 78774 / B | 100.00 | HF5823 .P87 2011 c.1 | 00027991 | 28/06/2014 | 1 | 100.00 | 28/02/2014 | Staff Circulation | ||
Not Withdrawn | Available | Not Damaged | No use restrictions | Available for loan | Book | APU Library | APU Library | Open Shelf | 28/02/2014 | IBS Buku | 78774 / B | 78774 / B | 100.00 | HF5823 .P87 2011 c.2 | 00027992 | 28/06/2014 | 2 | 100.00 | 28/02/2014 | General Circulation |