Asia Pacific University Library catalogue


Schneider, Gary P., 1952-

Electronic commerce / Gary P. Schneider and James T. Perry. - 2nd annual ed. - Australia ; United Kingdom : Course Technology, c2001. - xviii, 478 p. : ill. ; 24 cm.

Includes bibliographical references and index.

1. Introduction to electronic commerce -- 2. Infrastructure for electronic commerce -- 3. Web-based tools for electronic commerce -- 4. Electronic commerce software -- 5. Security threats to electronic commerce -- 6. Implementing security for electronic commerce -- 7. Electronic payment systems -- 8. Strategies for marketing, sales, and promotion -- 9. Strategies for purchasing and support activities: from electronic data interchange to electronic commerce -- 10. Strategies for web auctions, virtual communities, and web portals -- 11. The environment of electronic commerce: internaitonal, legal, ethics, and tax issues -- 12. Planning for electronic business: resource and implementation issues.

0619033789 (pbk.) 9780619033781 (pbk.)

GBA1-25962


Electronic commerce.
Electronic data interchange.
Business enterprises--Computer networks.
Internet marketing.

HF5548.32 / .S35 2001

658.84 / SCH 2001