Asia Pacific University Library catalogue


Electronic commerce / Gary P. Schneider and James T. Perry.

By: Schneider, Gary P, 1952-Contributor(s): Perry, James TMaterial type: TextTextPublication details: Australia ; United Kingdom : Course Technology, c2001Edition: 2nd annual edDescription: xviii, 478 p. : ill. ; 24 cmISBN: 0619033789 (pbk.); 9780619033781 (pbk.)Subject(s): Electronic commerce | Electronic data interchange | Business enterprises -- Computer networks | Internet marketingDDC classification: 658.84 LOC classification: HF5548.32 | .S35 2001
Contents:
1. Introduction to electronic commerce -- 2. Infrastructure for electronic commerce -- 3. Web-based tools for electronic commerce -- 4. Electronic commerce software -- 5. Security threats to electronic commerce -- 6. Implementing security for electronic commerce -- 7. Electronic payment systems -- 8. Strategies for marketing, sales, and promotion -- 9. Strategies for purchasing and support activities: from electronic data interchange to electronic commerce -- 10. Strategies for web auctions, virtual communities, and web portals -- 11. The environment of electronic commerce: internaitonal, legal, ethics, and tax issues -- 12. Planning for electronic business: resource and implementation issues.
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Item type Current library Collection Call number Copy number Status Date due Barcode
General Circulation General Circulation APU Library
Open Shelf 		Book HF5548.32 .S35 2001 c.1 (Browse shelf (Opens below)) 1 Available (No use restrictions) 00030912
3 Day Loan 3 Day Loan APU Library
Open Shelf 		Book HF5548.32 .S35 2001 c.2 (Browse shelf (Opens below)) 2 Available (No use restrictions) 00027887

Includes bibliographical references and index.

1. Introduction to electronic commerce -- 2. Infrastructure for electronic commerce -- 3. Web-based tools for electronic commerce -- 4. Electronic commerce software -- 5. Security threats to electronic commerce -- 6. Implementing security for electronic commerce -- 7. Electronic payment systems -- 8. Strategies for marketing, sales, and promotion -- 9. Strategies for purchasing and support activities: from electronic data interchange to electronic commerce -- 10. Strategies for web auctions, virtual communities, and web portals -- 11. The environment of electronic commerce: internaitonal, legal, ethics, and tax issues -- 12. Planning for electronic business: resource and implementation issues.

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