Asia Pacific University Library catalogue


Marketing power plays : (Record no. 11052)

000 -LEADER
fixed length control field 01320cam a22003614a 4500
001 - CONTROL NUMBER
control field 14995103
003 - CONTROL NUMBER IDENTIFIER
control field APU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20150825143700.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 070905s2007 nyua 000 0 eng c
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2007278236
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBA6A3056
Source bnb
016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER
Record control number 013619482
Source Uk
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071475587 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0071475583 (pbk.)
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocm76936618
040 ## - CATALOGING SOURCE
Original cataloging agency UKM
Transcribing agency UKM
Modifying agency SUE
Language of cataloging eng
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .M37 2007
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 22
Classification number 658.8
Item number MAR 2007
245 00 - TITLE STATEMENT
Title Marketing power plays :
Remainder of title how the world's most ingenious marketers reach the top of their game.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York ;
-- London :
Name of publisher, distributor, etc McGraw-Hill,
Date of publication, distribution, etc c2007.
300 ## - PHYSICAL DESCRIPTION
Extent ix, 178 p. :
Other physical details ill. ;
Dimensions 22 cm.
490 1# - SERIES STATEMENT
Series statement BusinessWeek.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. 167-168) and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
9 (RLIN) 878
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
Form subdivision Case studies.
9 (RLIN) 8474
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title BusinessWeek books.
9 (RLIN) 20506
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Contributor biographical information
Uniform Resource Identifier http://www.loc.gov/catdir/enhancements/fy0814/2007278236-b.html
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier http://www.loc.gov/catdir/enhancements/fy0814/2007278236-d.html
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c pccadap
d 2
e ncip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Use restrictions Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Invoice number Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Copy number Cost, replacement price Price effective from Koha item type
Not Withdrawn Available   Not Damaged No use restrictions Available for loan Book APU Library APU Library Open Shelf 22/02/2014 POPULAR BOOKSHOP 110808 | 110808 67.80   HF5415 .M37 2007 c.2 00027505 28/06/2014 2 67.80 22/02/2014 General Circulation
Not Withdrawn Available   Not Damaged No use restrictions Available for loan Book APU Library APU Library Open Shelf 27/02/2014 POPULAR BOOKSHOP 110808 | 110808 67.80   HF5415 .M37 2007 c.1 00030841 28/06/2014 1 67.80 27/02/2014 Staff Circulation