Asia Pacific University Library catalogue


Marketing strategy / (Record no. 11185)

000 -LEADER
fixed length control field 00923 am a2200289ua 4500
001 - CONTROL NUMBER
control field 010035812
003 - CONTROL NUMBER IDENTIFIER
control field APU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20150610051503.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 020923s2003 enka || 001 ||eng
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBA2W5296
Source bnb
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0077098420 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780077098421 (pbk.)
040 ## - CATALOGING SOURCE
Original cataloging agency StDuBDS
Language of cataloging eng
Transcribing agency APU
Modifying agency BNF
-- WAN
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number .B59 2003
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 21
Classification number 658.802
Item number BLY 2003
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Blythe, Jim.
9 (RLIN) 20725
245 10 - TITLE STATEMENT
Title Marketing strategy /
Statement of responsibility, etc Jim Blythe.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London :
Name of publisher, distributor, etc McGraw-Hill Education,
Date of publication, distribution, etc c2003.
300 ## - PHYSICAL DESCRIPTION
Extent xvii, 299 p. :
Other physical details ill. ;
Dimensions 25 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
9 (RLIN) 7276
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Technique.
9 (RLIN) 20726
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Planning.
9 (RLIN) 8093
690 7# - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Management and Business Studies
Source of heading or term blcoll
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Koha issues (borrowed), all copies 1
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Use restrictions Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Invoice number Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Copy number Cost, replacement price Price effective from Koha item type
Not Withdrawn Available   Not Damaged No use restrictions Available for loan Book APU Library APU Library Open Shelf 25/02/2014 PUSTAKA UNI-UTAMA 4531 | 4531 150.00 6 4 HF5415.13 .B59 2003 c.1 00027623 22/09/2022 20/09/2022 1 150.00 25/02/2014 General Circulation