Asia Pacific University Library catalogue


Marketing research : (Record no. 11200)

000 -LEADER
fixed length control field 01012 am a2200301ua 4500
001 - CONTROL NUMBER
control field 011296035
003 - CONTROL NUMBER IDENTIFIER
control field APU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20150501051505.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 031110s2004 enk || 001 ||eng
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBA350919
Source bnb
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0131217291 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780131217294 (pbk.)
035 ## - SYSTEM CONTROL NUMBER
System control number (UkOxU)O15545072
040 ## - CATALOGING SOURCE
Original cataloging agency UkOxU
Modifying agency SUE
Language of cataloging eng
Transcribing agency APU
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.2
Item number .M35 2004
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Edition number 21
Item number MAL 2004
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Malhotra, Naresh K.
9 (RLIN) 8532
245 10 - TITLE STATEMENT
Title Marketing research :
Remainder of title an applied orientation /
Statement of responsibility, etc Naresh K. Malhotra.
250 ## - EDITION STATEMENT
Edition statement 4th int. ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London :
Name of publisher, distributor, etc Prentice-Hall International,
Date of publication, distribution, etc c2004.
300 ## - PHYSICAL DESCRIPTION
Extent xxix, [713] p. [various pagings] :
Other physical details ill., ports. ;
Dimensions 28 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research.
9 (RLIN) 3950
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research
General subdivision Methodology.
9 (RLIN) 152
690 7# - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Management and Business Studies
Source of heading or term blcoll
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Koha issues (borrowed), all copies 1
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Use restrictions Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Invoice number Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Copy number Price effective from Koha item type
Not Withdrawn Available   Not Damaged No use restrictions Available for loan Book APU Library APU Library Open Shelf 25/02/2014 EMO 6434 | 6434 1 2 HF5415.2 .M35 2004 c.1 00027754 12/05/2015 30/04/2015 1 25/02/2014 General Circulation
Not Withdrawn Available   Not Damaged No use restrictions Available for loan CD-ROM APU Library APU Library CD-ROM Shelf 07/01/2015 EMO       KL-MK-02-66 00014316 07/01/2015   1 07/01/2015 General Circulation