000 -LEADER |
fixed length control field |
01149nam a2200325 a 4500 |
001 - CONTROL NUMBER |
control field |
009628248 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
APU |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20150408155104.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
040423s2004 xxuab b 001 0 eng |
015 ## - NATIONAL BIBLIOGRAPHY NUMBER |
National bibliography number |
GBA443195 |
Source |
bnb |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0131230301 (pbk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780131230309 (pbk.) |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
Uk |
Language of cataloging |
eng |
Transcribing agency |
APU |
Modifying agency |
BNF |
-- |
WAN |
042 ## - AUTHENTICATION CODE |
Authentication code |
ukblsr |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415.135 |
Item number |
.K47 2004 |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Edition number |
22 |
Classification number |
658.802 |
Item number |
KER 2004 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Kerin, Roger A. |
9 (RLIN) |
11624 |
245 10 - TITLE STATEMENT |
Title |
Strategic marketing problems : |
Remainder of title |
cases and comments / |
Statement of responsibility, etc |
Roger A. Kerin ; Robert A. Peterson. |
250 ## - EDITION STATEMENT |
Edition statement |
10th int. ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Upper Saddle River, N.J. : |
Name of publisher, distributor, etc |
Pearson Education International, |
Date of publication, distribution, etc |
c2004. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
viii, 696 p. : |
Other physical details |
ill. ; |
Dimensions |
28 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references and index. |
505 0# - FORMATTED CONTENTS NOTE |
Formatted contents note |
Previous ed.: 2001. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing |
General subdivision |
Management |
Form subdivision |
Case studies. |
9 (RLIN) |
8216 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing |
General subdivision |
Decision making |
Form subdivision |
Case Studies. |
9 (RLIN) |
9286 |
690 7# - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
Topical term or geographic name as entry element |
Management and Business Studies |
Source of heading or term |
blcoll |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Peterson, Robert A. |
Fuller form of name |
(Robert Allen), |
Dates associated with a name |
1944- |
9 (RLIN) |
20844 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Book |