Asia Pacific University Library catalogue


Contemporary advertising / (Record no. 11305)

000 -LEADER
fixed length control field 01192cam a2200337 a 4500
001 - CONTROL NUMBER
control field 15412870
003 - CONTROL NUMBER IDENTIFIER
control field APU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20150407105402.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 080814s2009 mauab b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2008036086
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071284790 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0071284796 (pbk.)
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocn226356783
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)226356783
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency SARA
-- TY
Language of cataloging eng
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5821
Item number .A74 2009
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
Edition number 22
Item number ARE 2009
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Arens, William F.
9 (RLIN) 9305
245 10 - TITLE STATEMENT
Title Contemporary advertising /
Statement of responsibility, etc William F. Arens, Michael F. Weigold, Christian Arens.
250 ## - EDITION STATEMENT
Edition statement 12th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston :
Name of publisher, distributor, etc McGraw-Hill Irwin,
Date of publication, distribution, etc c2009.
300 ## - PHYSICAL DESCRIPTION
Extent xlii, 724 p. :
Other physical details ill. ;
Dimensions 29 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising.
9 (RLIN) 5119
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Weigold, Michael F.,
Dates associated with a name 1958-
9 (RLIN) 9366
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Arens, Christian.
9 (RLIN) 20899
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents
Uniform Resource Identifier http://www.loc.gov/catdir/toc/ecip0825/2008036086.html
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Use restrictions Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type Public note
Not Withdrawn Available   Not Damaged No use restrictions Available for loan Book APU Library APU Library Open Shelf 28/02/2014 IBS Buku   HF5821 .A74 2009 c.1 00027977 28/06/2014 1 28/02/2014 Staff Circulation  
Not Withdrawn Available   Not Damaged No use restrictions Available for loan CD-ROM APU Library APU Library CD-ROM Shelf 11/12/2014 COMPLIMENTARY COPY   CD-36-59 00014152 11/12/2014 1 11/12/2014 Staff Circulation Instructor's manual
Not Withdrawn Available   Not Damaged No use restrictions Available for loan CD-ROM APU Library APU Library CD-ROM Shelf 11/12/2014 COMPLIMENTARY COPY   CD-36-59A 00014153 11/12/2014 2 11/12/2014 Staff Circulation Instructor's manual