High-performance interactive marketing : (Record no. 11380)
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000 -LEADER | |
---|---|
fixed length control field | 01053 am a2200289ua 4500 |
001 - CONTROL NUMBER | |
control field | 010129699 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | APU |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20150324161657.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 020507s2001 enka || 001 ||eng |
015 ## - NATIONAL BIBLIOGRAPHY NUMBER | |
National bibliography number | GBA1X2234 |
Source | bnb |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0970451504 (hbk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780970451507 (hbk.) |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | StDuBDS |
Modifying agency | SUE |
Language of cataloging | eng |
Transcribing agency | SUE |
050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415.1264 |
Item number | .R93 2001 |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.84 |
Edition number | 21 |
Item number | RYA 2001 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Ryan, Christopher, |
Dates associated with a name | 1954- |
9 (RLIN) | 21000 |
245 10 - TITLE STATEMENT | |
Title | High-performance interactive marketing : |
Remainder of title | new techniques and technologies for winning and keeping customers / |
Statement of responsibility, etc | Christopher Ryan ; foreword by Denny Hatch. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | Evanston, Ill. ; |
-- | [Great Britain] : |
Name of publisher, distributor, etc | Racom Communications, |
Date of publication, distribution, etc | c2001. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xviii, 294 p. : |
Other physical details | ill. ; |
Dimensions | 24 cm. |
500 ## - GENERAL NOTE | |
General note | Includes index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Interactive marketing. |
9 (RLIN) | 9190 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Technological innovations. |
9 (RLIN) | 331 |
690 7# - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
Topical term or geographic name as entry element | Management and Business Studies |
Source of heading or term | blcoll |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | |
Koha item type | Book |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Use restrictions | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Invoice number | Cost, normal purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date checked out | Copy number | Cost, replacement price | Price effective from | Koha item type |
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Not Withdrawn | Available | Not Damaged | No use restrictions | Available for loan | Book | APU Library | APU Library | Open Shelf | 03/03/2014 | EMO | A098078 | A098078 | 153.70 | 2 | 3 | HF5415.1264 .R93 2001 c.1 | 00027830 | 18/04/2019 | 07/03/2019 | 1 | 153.70 | 03/03/2014 | General Circulation |