Research for marketing decisions / (Record no. 12228)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01078 am a2200313ua 4500 |
| 001 - CONTROL NUMBER | |
| control field | 011302749 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | APU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20150324161708.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 881214s1988 enka || 001 ||eng |
| 015 ## - NATIONAL BIBLIOGRAPHY NUMBER | |
| National bibliography number | GB8916222 |
| Source | bnb |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0137742177 (pbk.) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | Uk |
| Transcribing agency | Uk |
| Language of cataloging | eng |
| Modifying agency | WAN |
| -- | SUE |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.2 |
| Item number | .G74 1988 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 |
| Item number | GRE 1988 |
| Edition number | 19 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Green, Paul E. |
| 9 (RLIN) | 22709 |
| 245 10 - TITLE STATEMENT | |
| Title | Research for marketing decisions / |
| Statement of responsibility, etc | Paul E. Green, Donald S. Tull, Gerald Albaum. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th int. ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Eaglewood Cliffs, New Jersey : |
| Name of publisher, distributor, etc | Prentice-Hall, |
| Date of publication, distribution, etc | c1988. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 784 p. : |
| Other physical details | ill. ; |
| Dimensions | 23 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing research. |
| 9 (RLIN) | 3950 |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Marketing |
| -- | Research |
| 690 7# - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | Management and Business Studies |
| Source of heading or term | blcoll |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Tull, Donald S. |
| Fuller form of name | (Donald Stanley) |
| 9 (RLIN) | 22710 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Albaum, Gerald. |
| 9 (RLIN) | 22711 |
| 886 2# - FOREIGN MARC INFORMATION FIELD | |
| 2 | ukmarc |
| a | 900 |
| b | 10 |
| a | Green |
| h | Paul Edgar |
| x | See |
| a | Green, Paul E. (Paul Edgar), |
| x | 1927- |
| z | 100 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Book |
| Koha issues (borrowed), all copies | 1 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Use restrictions | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Not Withdrawn | Available | Not Damaged | No use restrictions | Available for loan | Book | APU Library | APU Library | Open Shelf | 28/03/2014 | DONATION | 1 | HF5415.2 .G74 1988 c.1 | 00031015 | 06/03/2019 | 23/06/2014 | 1 | 28/03/2014 | General Circulation |