A RESEARCH TO COMPARE THE BRAND LOYALTY OF ADIDAS AND NIKE SPORTWARE AMONG STUDENTS FROM PRIVATE HIGHER EDUCATION INSTITUTIONS IN TERM OF BRAND IMAGE, PRICE AND PRODUCT QUALITY / (Record no. 33815)
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000 -LEADER | |
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fixed length control field | 00895nam a2200181 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | APU |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20151214112755.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 140822b xxu||||| |||| 00| 0 eng d |
050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | PG-20-3879 |
100 00 - MAIN ENTRY--PERSONAL NAME | |
Personal name | HOOMAN YADEGAR (TP024158) |
9 (RLIN) | 31085 |
245 10 - TITLE STATEMENT | |
Title | A RESEARCH TO COMPARE THE BRAND LOYALTY OF ADIDAS AND NIKE SPORTWARE AMONG STUDENTS FROM PRIVATE HIGHER EDUCATION INSTITUTIONS IN TERM OF BRAND IMAGE, PRICE AND PRODUCT QUALITY / |
Statement of responsibility, etc | HOOMAN YADEGAR |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | Kuala Lumpur : |
Name of publisher, distributor, etc | Asia Pacific University, |
Date of publication, distribution, etc | 2013. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 72 p. : |
Other physical details | ill. ; |
Dimensions | 30 cm. |
502 ## - DISSERTATION NOTE | |
Dissertation note | A project submitted in partial fulfillment of the requirement of Asia Pacific University of Technology and Innovation for the degree of B.A (Hons) in Marketing Management. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
9 (RLIN) | 7276 |
Topical term or geographic name as entry element | Marketing management |
Form subdivision | Research. |
700 00 - ADDED ENTRY--PERSONAL NAME | |
Personal name | Kumaresu A/L Murugasu@Murugesi |
Relator term | Supervisor |
-- | 31086 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | |
Koha item type | Undergraduate Theses |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Use restrictions | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Koha item type |
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Not Withdrawn | Available | Not Damaged | Restricted access | Not for loan | Undergraduate Theses | APU Library | APU Library | Reference Collection | 22/08/2014 | PG-20-3879 | 00014065 | 22/08/2014 | 1 | Reference |