Advertising creative : (Record no. 381489)
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000 -LEADER | |
---|---|
fixed length control field | 00950cam a2200289 i 4500 |
001 - CONTROL NUMBER | |
control field | 18797624 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | APU |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20180813095917.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 180813s2017 cau b 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
LC control number | 2015035696 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781506315386 (pbk.) |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | DLC |
Language of cataloging | eng |
Transcribing agency | DLC |
Modifying agency | WAN |
042 ## - AUTHENTICATION CODE | |
Authentication code | pcc |
050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5823 |
Item number | .A48 2017 |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 659.1 |
Edition number | 23 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Altstiel, Tom. |
9 (RLIN) | 38846 |
245 10 - TITLE STATEMENT | |
Title | Advertising creative : |
Remainder of title | strategy, copy, design / |
Statement of responsibility, etc | Tom Altstiel, Jean Grow. |
250 ## - EDITION STATEMENT | |
Edition statement | 4th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | Los Angeles : |
Name of publisher, distributor, etc | Sage, |
Date of publication, distribution, etc | [2017] |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxiv, 463 p. : |
Other physical details | ill. ; |
Dimensions | 28 cm |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Advertising. |
9 (RLIN) | 38847 |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Grow, Jean. |
9 (RLIN) | 38848 |
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
a | 7 |
b | cbc |
c | orignew |
d | 1 |
e | ecip |
f | 20 |
g | y-gencatlg |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | |
Koha item type | Book |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Invoice number | Cost, normal purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date checked out | Copy number | Cost, replacement price | Price effective from | Koha item type | PO number |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Not Withdrawn | Available | Not Damaged | Available for loan | Book | APU Library | APU Library | Open Shelf APIIT | 13/08/2018 | EMO | I-022585 | 311.50 | 5 | 10 | HF5823 .A48 2017 c.1 | 00016303 | 18/09/2019 | 19/08/2019 | 1 | 311.50 | 13/08/2018 | General Circulation | 2018/09/2542 |