Strategic marketing : (Record no. 4051)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00835cam a2200253 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | um769484 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | APU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20150810120124.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 060424s2007 maua b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780071244176 (pbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0071244174 (pbk.) |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)ocn300404206 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | UM |
| Language of cataloging | eng |
| Transcribing agency | APU |
| Modifying agency | ANA |
| -- | WAN |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.13 |
| Item number | .A47 2007 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 22 |
| Classification number | 658.8101 |
| Item number | ALS 2007 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Alsem, Karel Jan. |
| 9 (RLIN) | 8297 |
| 245 00 - TITLE STATEMENT | |
| Title | Strategic marketing : |
| Remainder of title | an applied perspective / |
| Statement of responsibility, etc | Karel Jan Alsem. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Boston : |
| Name of publisher, distributor, etc | McGraw-Hill, |
| Date of publication, distribution, etc | c2007. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xi, 324 p. : |
| Other physical details | ill. ; |
| Dimensions | 27 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Management. |
| 9 (RLIN) | 7276 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Book |
| Koha issues (borrowed), all copies | 2 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Use restrictions | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Invoice number | Cost, normal purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date checked out | Copy number | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Not Withdrawn | Available | Not Damaged | No use restrictions | Available for loan | Book | APU Library | APU Library | Open Shelf | 10/04/2013 | EMO | A083311 | 78.87 | 1 | 2 | HF5415.13 .A47 2007 c.1 | 00010556 | 04/09/2014 | 06/08/2014 | 1 | 78.87 | 10/04/2013 | General Circulation | |
| Not Withdrawn | Available | Not Damaged | No use restrictions | Available for loan | Book | APU Library | APU Library | Open Shelf | 27/02/2014 | EMO | A083311 | A083311 | 78.87 | 6 | 6 | HF5415.13 .A47 2007 c.3 | 00027666 | 09/05/2019 | 29/04/2019 | 3 | 78.87 | 27/02/2014 | General Circulation | |
| Not Withdrawn | Available | Not Damaged | No use restrictions | Available for loan | Book | APU Library | APU Library | Open Shelf | 12/05/2014 | EMO | A083311 | A083311 | 78.87 | 1 | 1 | HF5415.13 .A47 2007 c.2 | 00027665 | 17/09/2014 | 05/09/2014 | 2 | 78.87 | 12/05/2014 | General Circulation |