Asia Pacific University Library catalogue


Principles and practice of marketing / (Record no. 4056)

000 -LEADER
fixed length control field 00810nam a2200241 a 4500
003 - CONTROL NUMBER IDENTIFIER
control field APU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220628140252.0
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field co cgunnnauuau
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130410s2001 enk 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0077096134 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780077096137 (pbk.)
040 ## - CATALOGING SOURCE
Original cataloging agency CLONE
Transcribing agency APU
Language of cataloging eng
Modifying agency SM
050 14 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .J63 2001
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number JOB 2001
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Jobber, David.
9 (RLIN) 8308
245 10 - TITLE STATEMENT
Title Principles and practice of marketing /
Statement of responsibility, etc David Jobber.
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London :
Name of publisher, distributor, etc McGraw-Hill,
Date of publication, distribution, etc 2001.
300 ## - PHYSICAL DESCRIPTION
Extent xxiv, 823 p. :
Other physical details ill. (chiefly col.) ;
Dimensions 27 cm. +
Accompanying material 1 CD-ROM (4 3/4 in.)
538 ## - SYSTEM DETAILS NOTE
System details note System requirements for accompanying CD-ROM: IBM PC or compatible with Web browsing facilities.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
Geographic subdivision Europe
Form subdivision Case studies.
9 (RLIN) 8309
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Koha issues (borrowed), all copies 5
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Use restrictions Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Invoice number Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Copy number Price effective from Koha item type
Not Withdrawn Available   Not Damaged No use restrictions Available for loan Book APU Library APU Library Open Shelf 10/04/2013 REHOBOTH 1227 7 8 HF5415 .J63 2001 c.1 00010329 28/02/2018 09/02/2018 1 10/04/2013 General Circulation
Not Withdrawn Available   Not Damaged No use restrictions Available for loan CD-ROM APU Library APU Library CD-ROM Shelf 07/01/2015 REHOBOTH       KL-MK-02-56 00014315 07/01/2015   1 07/01/2015 General Circulation