Asia Pacific University Library catalogue


Cyberbranding : (Record no. 4224)

000 -LEADER
fixed length control field 01037cam a22002894a 4500
001 - CONTROL NUMBER
control field 12310890
003 - CONTROL NUMBER IDENTIFIER
control field APU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20150810134553.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 010215s2001 enka b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2001023521
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0130897108 (hbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780130897107 (hbk.)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency ANA
Language of cataloging eng
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.3
Item number .B74 2001
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827
Edition number 21
Item number BRE 2001
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Breakenridge, Deirdre.
9 (RLIN) 8595
245 10 - TITLE STATEMENT
Title Cyberbranding :
Remainder of title brand building in the digital economy /
Statement of responsibility, etc Deirdre Breakenridge.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London ;
-- New York :
Name of publisher, distributor, etc Financial Times Prentice Hall,
Date of publication, distribution, etc c2001.
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 352 p. :
Other physical details ill. ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. 330- 341) and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Brand choice.
9 (RLIN) 8596
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Electronic commerce.
9 (RLIN) 684
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ocip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Use restrictions Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type Invoice number
Not Withdrawn Available   Not Damaged No use restrictions Available for loan Book APU Library APU Library Open Shelf 12/04/2013 UNKNOWN   HF5415.3 .B74 2001 c.1 00010436 12/04/2013 1 12/04/2013 General Circulation  
Not Withdrawn Available   Not Damaged No use restrictions Available for loan Book APU Library APU Library Open Shelf 24/02/2014 EMO   HF5415.3 .B74 2001 c.2 00027729 28/06/2014 2 24/02/2014 General Circulation 22059 | 22059