Basic marketing : (Record no. 4347)
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000 -LEADER | |
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fixed length control field | 00994cam a2200289 a 4500 |
001 - CONTROL NUMBER | |
control field | 013628693 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | APU |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20150810152528.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 990806s1999 maua b 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0071158332 (pbk.) |
040 ## - CATALOGING SOURCE | |
Language of cataloging | eng |
Transcribing agency | APU |
Modifying agency | SM |
043 ## - GEOGRAPHIC AREA CODE | |
Geographic area code | n-us--- |
050 14 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415.13 |
Item number | .P47 1999 |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Item number | PER 1999 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Perreault, William D. |
9 (RLIN) | 8741 |
245 10 - TITLE STATEMENT | |
Title | Basic marketing : |
Remainder of title | a global-managerial approach / |
Statement of responsibility, etc | William D. Perreault, Jerome McCarthy. |
250 ## - EDITION STATEMENT | |
Edition statement | 13th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | Boston ; |
-- | London : |
Name of publisher, distributor, etc | Irwin McGraw-Hill, |
Date of publication, distribution, etc | 1999. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxiv, 791 p : |
Other physical details | ill ; |
Dimensions | 29 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Includes bibliographical references (p. 723-760) and indexes. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing |
General subdivision | Management. |
9 (RLIN) | 7276 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing |
Geographic subdivision | United States |
General subdivision | Management. |
9 (RLIN) | 7591 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Export marketing |
General subdivision | Management. |
9 (RLIN) | 8742 |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | McCarthy, E. Jerome |
Fuller form of name | (Edmund Jerome) |
9 (RLIN) | 8743 |
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE | |
Uniform title | Irwin/McGraw-Hill series in marketing |
9 (RLIN) | 8744 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | |
Koha item type | Book |
Koha issues (borrowed), all copies | 5 |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Use restrictions | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Copy number | Price effective from | Koha item type | Total Renewals |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Not Withdrawn | Available | Not Damaged | No use restrictions | Available for loan | Book | APU Library | APU Library | Open Shelf | 16/04/2013 | UNKNOWN | 2 | HF5415.13 .P47 1999 c.1 | 00010470 | 08/11/2019 | 08/11/2019 | 1 | 16/04/2013 | Overnight Loan | ||
Not Withdrawn | Available | Not Damaged | No use restrictions | Available for loan | Book | APU Library | APU Library | Open Shelf | 16/04/2013 | UNKNOWN | 10 | HF5415.13 .P47 1999 c.2 | 00010480 | 25/11/2022 | 24/11/2022 | 2 | 16/04/2013 | General Circulation | 4 |