000 -LEADER |
fixed length control field |
01144cam a2200349 a 4500 |
001 - CONTROL NUMBER |
control field |
16799925 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
APU |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20150528133427.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
110527s2010 njua 001 0 eng d |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2011411180 |
015 ## - NATIONAL BIBLIOGRAPHY NUMBER |
National bibliography number |
GBA988531 |
Source |
bnb |
015 ## - NATIONAL BIBLIOGRAPHY NUMBER |
National bibliography number |
GBA988531 |
Source |
dnb |
016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER |
Record control number |
015366114 |
Source |
Uk |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780470169704 (pbk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780470610039 (CD-ROM) |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(OCoLC)ocn436264272 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
UKM |
Transcribing agency |
UKM |
Modifying agency |
ANA |
Language of cataloging |
eng |
042 ## - AUTHENTICATION CODE |
Authentication code |
lccopycat |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415.2 |
Item number |
.M33 2010 |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.83 |
Edition number |
22 |
Item number |
MCD 2010 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
McDaniel, Carl D. |
9 (RLIN) |
8446 |
245 10 - TITLE STATEMENT |
Title |
Marketing research essentials. / |
Statement of responsibility, etc |
Carl McDaniel, Jr., Roger Gates. |
250 ## - EDITION STATEMENT |
Edition statement |
7th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Hoboken, N.J. : |
Name of publisher, distributor, etc |
Wiley ; |
Place of publication, distribution, etc |
Chichester : |
Name of publisher, distributor, etc |
John Wiley [distributor], |
Date of publication, distribution, etc |
c2010. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxi, 507 p. : |
Other physical details |
ill. ; |
Dimensions |
26 cm. + |
Accompanying material |
1 CD-ROM (4 3/4 in.) |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing research. |
9 (RLIN) |
3950 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Gates, Roger H., |
Dates associated with a name |
1942- |
9 (RLIN) |
8838 |
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
a |
7 |
b |
cbc |
c |
copycat |
d |
2 |
e |
ncip |
f |
20 |
g |
y-gencatlg |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Book |
Koha issues (borrowed), all copies |
2 |