Asia Pacific University Library catalogue


Marketing management : (Record no. 8060)

000 -LEADER
fixed length control field 00838cam a2200277 a 4500
001 - CONTROL NUMBER
control field 17064686
003 - CONTROL NUMBER IDENTIFIER
control field APU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20160224051504.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 111201s2013 nyua 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2011049516
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071326377 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0071326375 (pbk.)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency ANA
Language of cataloging eng
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number .M85 2013
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802
Item number MUL 2013
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Mullins, John W.
Fuller form of name (John Walker)
9 (RLIN) 15085
245 10 - TITLE STATEMENT
Title Marketing management :
Remainder of title a strategic decision-making approach /
Statement of responsibility, etc John W. Mullins, Orville C. Walker, Jr.
250 ## - EDITION STATEMENT
Edition statement 8th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc McGraw-Hill,
Date of publication, distribution, etc c2013.
300 ## - PHYSICAL DESCRIPTION
Extent xxi, 547 p. :
Other physical details ill. ;
Dimensions 26 cm.
500 ## - GENERAL NOTE
General note Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
9 (RLIN) 7276
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Walker, Orville C.
9 (RLIN) 8235
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Koha issues (borrowed), all copies 23
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Use restrictions Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Invoice number Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Copy number Cost, replacement price Price effective from Koha item type PO number
Not Withdrawn Available   Not Damaged No use restrictions Available for loan Book APU Library APU Library Open Shelf 22/10/2013 STALLION PRESS 95520 / B 61.50 2 33 HF5415.13 .M85 2013 c.1 00011398 19/10/2022 03/09/2018 1 61.50 22/10/2013 Staff Circulation U-2013/09/0240 - PRESCRIBED TEXT REQ. BY MS. ROHIZAN
Not Withdrawn Available   Not Damaged No use restrictions Available for loan Book APU Library APU Library Open Shelf 22/10/2013 STALLION PRESS 95520 / B 61.50 11 11 HF5415.13 .M85 2013 c.2 00011399 14/08/2018 09/08/2018 2 61.50 22/10/2013 General Circulation U-2013/09/0240 - PRESCRIBED TEXT REQ. BY MS. ROHIZAN
Not Withdrawn Available   Not Damaged No use restrictions Available for loan Book APU Library APU Library Open Shelf 22/10/2013 STALLION PRESS 95520 / B 61.50 28 29 HF5415.13 .M85 2013 c.3 00011400 12/06/2019 27/05/2019 3 61.50 22/10/2013 General Circulation U-2013/09/0240 - PRESCRIBED TEXT REQ. BY MS. ROHIZAN