Asia Pacific University Library catalogue


Inside Apple : the secrets behind the past and future success of Steve Jobs's iconic brand / Adam Lashinsky.

By: Lashinsky, AdamMaterial type: TextTextPublication details: London : John Murray, 2012Description: viii, 223 p. : ill. ; 24 cmISBN: 9781848547223 (pbk.)Subject(s): Apple Computer, Inc. -- Management | Computer industry -- United States -- Management -- Case studies | Creative ability in business -- Case studies | Industrial management | Creative ability in businessDDC classification: 338.761004165 LOC classification: HD9696.2.U64 | L37 2012
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HD9696.T444 B86 2000 c.1 Making the Cisco connection : HD9696.2.A2 G53 2001 c.2 ComputingFailure.com : HD9696.2.U64 D45 1999 c.1 Direct from Dell : HD9696.2.U64 L37 2012 c.1 Inside Apple : HD9696.2.U64 S53 1999 c.1 Saving big blue : HD9696.2.U64 S65 2000 c.1 The unofficial guide to getting a job at Microsoft / HD9696.63.A2 S43 2000 c.1 Secrets of software success :

Includes index.

Formerly CIP. Uk

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