Principles and practice of marketing / David Jobber.
Material type: TextPublication details: Maidenhead : McGraw-Hill Education, c2007Edition: 5th edDescription: xxxi, 1022 p. : col. ill., 1 col. port. ; 27 cm. + 1 CD-ROM (4 3/4 in.)ISBN: 9780077114152 (pbk.); 0077114159 (pbk.)Subject(s): Marketing | Marketing -- Europe -- Case studies | Management and Business StudiesDDC classification: 658.8 LOC classification: HF5415 | .J63 2007Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
---|---|---|---|---|---|---|---|
Staff Circulation | APIIT Library CD-ROM Shelf | CD-ROM | CD-35-65 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00014032 | |
General Circulation | APIIT Library CD-ROM Shelf | CD-ROM | CD-35-65A (Browse shelf (Opens below)) | 2 | Available (No use restrictions) | 00034349 | |
General Circulation | APIIT Library CD-ROM Shelf | CD-ROM | CD-35-65B (Browse shelf (Opens below)) | 3 | Available (No use restrictions) | 00034351 | |
Staff Circulation | APU Library Open Shelf | Book | HF5415 .J63 2007 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00027461 | |
General Circulation | APU Library Open Shelf | Book | HF5415 .J63 2007 c.2 (Browse shelf (Opens below)) | 2 | Available (No use restrictions) | 00027462 |
Previous ed.: 2003.
Formerly CIP. Uk
Includes bibliographical references and index.
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