Asia Pacific University Library catalogue


Marketing : an introduction : an Asian perspective / Gary Armstrong, Philip Kotler, Geoffrey da Silva.

By: Armstrong, Gary (Gary M.)Contributor(s): Kotler, Philip | Da Silva, Geoffrey | Armstrong, Gary (Gary M.). MarketingMaterial type: TextTextPublication details: Singapore : Pearson Prentice Hall, c2006Description: xx, 596 p. : ill. ; 28 cmISBN: 013167661X (pbk.); 9780131676619 (pbk.)Subject(s): Marketing -- AsiaDDC classification: 658.80095 LOC classification: HF5415 | .A76 2005
    Average rating: 0.0 (0 votes)
Item type Current library Collection Call number Copy number Status Date due Barcode
General Circulation General Circulation APU Library
Open Shelf
Book HF5415 .A76 2005 c.1 (Browse shelf (Opens below)) 1 Available (No use restrictions) 00027600

Original English language ed: Marketing. 7th ed. Prentice Hall, 2005.

Includes bibliographical references and indexes.

There are no comments on this title.

to post a comment.