Marketing management : an Asian perspective / Philip Kotler ... [et al.].
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TextPublication details: Singapore : Pearson Education South Asia, c2006Edition: 4th edDescription: xxxiii, 830 p. : ill. ; 28 cmISBN: 0131982621 (pbk.); 9780131982628 (pbk.)Subject(s): Marketing -- Asia -- Management | Marketing -- ManagementDDC classification: 658.80095 LOC classification: HF5415.13 | .M37 2006
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APU Library Open Shelf | Book | HF5415.13 .M37 2006 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00027605 | |
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APU Library Open Shelf | Book | HF5415.13 .M37 2006 c.2 (Browse shelf (Opens below)) | 2 | Available (No use restrictions) | 00027606 |
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| HF5415.13 .M37 1999 c.4 Marketing management : | HF5415.13 .M37 1999 c.5 Marketing management : | HF5415.13 .M37 2003 c.1 Marketing management : | HF5415.13 .M37 2006 c.1 Marketing management : | HF5415.13 .M37 2006 c.2 Marketing management : | HF5415.13 .M37 2009 c.1 Marketing management : | HF5415.13 .M37 2009 c.2 Marketing management : |
Includes bibliographical references and index.
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