Asia Pacific University Library catalogue


Principles of marketing / Frances Brassington, Stephen Pettitt.

By: Brassington, FrancesContributor(s): Pettitt, StephenMaterial type: TextTextPublication details: New York : Prentice Hall, c2006Edition: 4th edDescription: xxxi, 1264 p. ; 27 cm. illISBN: 9780273695592 (pbk.); 0273695592 (pbk.)Subject(s): MarketingDDC classification: 658.8 LOC classification: HF5415 | .B73 2006Online resources: Table of contents only
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Book HF5415 .B73 2006 c.1 (Browse shelf (Opens below)) 1 Available 00027433

Includes bibliographical references and index.

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