Marketing management : an Asian perspective / Philip Kotler ... [et al.].
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TextPublication details: Singapore : Prentice Hall, c2003Edition: 3rd edDescription: xxvi, 771 p. : ill. ; 26 cmISBN: 0131001353 (pbk.); 9780131001350 (pbk.)Subject(s): Marketing -- Management | Marketing -- Asia -- Case studiesDDC classification: 658.802 LOC classification: HF5415.13 | .M37 2003
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APU Library Open Shelf | Book | HF5415.13 .M37 2003 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00027648 |
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| HF5415.13 .M37 1999 c.3 Marketing management : | HF5415.13 .M37 1999 c.4 Marketing management : | HF5415.13 .M37 1999 c.5 Marketing management : | HF5415.13 .M37 2003 c.1 Marketing management : | HF5415.13 .M37 2006 c.1 Marketing management : | HF5415.13 .M37 2006 c.2 Marketing management : | HF5415.13 .M37 2009 c.1 Marketing management : |
Includes bibliographical references and indexes.
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