Asia Pacific University Library catalogue


Kleppner's advertising procedure / Thomas Russell, Glenn Verrill and W. Ronald Lane.

By: Russell, Thomas, 1941-Contributor(s): Verrill, Glenn | Lane, W. Ronald, 1940-Material type: TextTextPublication details: Englewood Cliffs : Prentice Hall, c1988Edition: 10th edDescription: xv, 686 p. : ill. : 26 cmISBN: 0135164516 (hbk.)Subject(s): Advertising | Management and Business StudiesDDC classification: 659.1 LOC classification: HF5821 | .R87 1988
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Item type Current library Collection Call number Copy number Status Date due Barcode
General Circulation General Circulation APU Library
Open Shelf 		Book HF5821 .R87 1988 c.1 (Browse shelf (Opens below)) 1 Available (No use restrictions) 00027993

Includes bibliographical references and index.

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