Complaint management : the heart of CRM / Bernd Stauss, Wolfgang Seidel.
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TextPublication details: Cincinnati : Thompson/South-Western, c2004Edition: 1st edDescription: x, 310 p. : ill. ; 24 cmISBN: 0324202644 (hbk.); 9780324202649 (hbk.)Subject(s): Consumer complaints | Customer relations -- ManagementDDC classification: 658.812 LOC classification: HF5415.52 | .S73 2004Online resources: Table of contents
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APU Library Open Shelf | Book | HF5415.52 .S73 2004 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00027706 |
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| HF5415.5 .W39 1997 c.3 Customer connections : | HF5415.5 .W39 1997 c.4 Customer connections : | HF5415.5 .Y47 2009 c.1 Your call is (not that) important to us : | HF5415.52 .S73 2004 c.1 Complaint management : | HF5415.525 .B47 2001 c.1 The eternal e-customer : | HF5415.525 .B47 2001 c.2 The eternal e-customer : | HF5415.525 .B57 2009 c.1 "I love you more than my dog" : |
"American Marketing Association."
Includes bibliographical references (p. 298-303) and index.
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