Marketing management / Michael R. Czinkota and Masaaki Kotabe.
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TextPublication details: Cincinnati, Ohio : Western College Publishing, 2001Edition: 2nd edDescription: xxv, 598 p. col. ill. ; 29 cmISBN: 0324072651 (hbk.); 9780324072655 (hbk.)Subject(s): Marketing -- Management | Marketing -- Management -- Case studiesDDC classification: 658.8 LOC classification: HF5415.13 | .C95 2001
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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APU Library Open Shelf | Book | HF5415.13 .C95 2001 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00027438 |
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| HF5415.13 .C46 2015 c.4 Supply chain management : | HF5415.13 .C46 2015 c.5 Supply chain management : | HF5415.13 .C66 2008 c.1 Contemporary strategic marketing / | HF5415.13 .C95 2001 c.1 Marketing management / | HF5415.13 .D47 2002 c.2 Business without borders : | HF5415.13 .D47 2002 c.3 Business without borders : | HF5415.13 .D47 2002 c.4 Business without borders : |
Includes indexes.
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