Marketing models : multivariate statistics and marketing analytics / Dawn Iacobucci.
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TextPublication details: Nashville, TN : Earlie Lite Books, c2015Description: 146 p. : ill. ; 26 cmISBN: 9781502901873 (pbk.)Subject(s): Marketing -- Mathematical models | Marketing -- Statistical methods | Multivariate analysisDDC classification: 658.83 LOC classification: HF5415.2 | .I23 2015
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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General Circulation
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APU Library Open Shelf | Book | HF5415.2 .I23 2015 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00033163 | |
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General Circulation
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APU Library Open Shelf | Book | HF5415.2 .I23 2015 c.2 (Browse shelf (Opens below)) | 2 | Available (No use restrictions) | 00033164 |
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| HF5415.2 .F45 2013 c.2 Modern marketing research : | HF5415.2 .G74 1988 c.1 Research for marketing decisions / | HF5415.2 .I23 2015 c.1 Marketing models : | HF5415.2 .I23 2015 c.2 Marketing models : | HF5415.2 .K86 2002 c.1 Essentials of marketing research / | HF5415.2 .K86 2018 c.1 Marketing research / | HF5415.2 .L56 1993 c.1 Building customer loyalty / |
Includes bibliographical references.
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