Asia Pacific University Library catalogue


IMPACT OF CELEBRITY ENDORSEMENTS ON CONSUMER PURCHASE INTENSION / FREEHA ARSHAD.

By: FREEHA ARSHAD (TP031041)Material type: TextTextPublication details: Kuala Lumpur : Asia Pacific University, 2014Description: 109 p. : ill. ; 30 cmLOC classification: PM-25-33Dissertation note: A dissertation submitted in partial fulfilment of the requirements of Staffordshire University for the degree of Master in Business Administration.
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Reference Collection 		Masters Theses PM-25-33 (Browse shelf (Opens below)) 1 Not for loan (Restricted access) 00033459

A dissertation submitted in partial fulfilment of the requirements of Staffordshire University for the degree of Master in Business Administration.

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