Business strategy in a semiglobal economy / Panos Mourdoukoutas.
Material type:
TextPublication details: New Delhi : PHI Private Limited, c2006Description: xv, 213 p. : ill. ; 24 cmISBN: 8120329996 (pbk.); 9788120329997 (pbk.)Subject(s): Strategic planning | Globalization | International business enterprises | Competition, InternationalDDC classification: 658.4012 LOC classification: HD30.28 | .M68 2006Online resources: Table of contents
Contents:
Introduction : the rise of the semiglobal economy -- The highly globalized segment -- The highly localized segment -- Vision -- Competitive strategy -- Coordination -- Communication -- Motivation -- The future of the semiglobal corporation.
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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General Circulation
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APU Library Open Shelf | Book | HD30.28 .M68 2006 c.1 (Browse shelf (Opens below)) | 1 | Withdrawn Weeded (No use restrictions) | 00004380 |
Includes bibliographical references (p. 197-207) and index.
Introduction : the rise of the semiglobal economy -- The highly globalized segment -- The highly localized segment -- Vision -- Competitive strategy -- Coordination -- Communication -- Motivation -- The future of the semiglobal corporation.
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