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A STUDY ON ADOPTION OF DIGITAL MEDIA ADVERTISING BY SMES IN KLANG VALLEY / CHEONG HAU YUE.

By: CHEONG HAU YUE (TP024941)Contributor(s): Dr. Mudiarasan A/L Kuppusamy [Supervisor.]Material type: Text

TextPublication details: Kuala Lumpur : Asia Pacific University, 2014Description: 59 p. : ill. ; 30 cmLOC classification: PG-20-4234Dissertation note: A project submitted in partial fulfillment of the requirement of Asia Pacific University of Technology and Innovation for the degree of B.A (Hons) in Media Marketing.

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Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Reference	APU Library Reference Collection	Undergraduate Theses	PG-20-4234 (Browse shelf (Opens below))	1	Not for loan (Restricted access)		00015234

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A project submitted in partial fulfillment of the requirement of Asia Pacific University of Technology and Innovation for the degree of B.A (Hons) in Media Marketing.

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Asia Pacific University Library catalogue

A STUDY ON ADOPTION OF DIGITAL MEDIA ADVERTISING BY SMES IN KLANG VALLEY / CHEONG HAU YUE.

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