Marketing research / Alvin C. Burns, Ronald F. Bush.
Material type: TextPublication details: Harlow : Pearson, 2014Edition: 7th edDescription: 487 p. : ill. ; 26 cmISBN: 9780273768517 (pbk.); 0273768514 (pbk.)Subject(s): Marketing research -- Textbooks | Management and Business StudiesDDC classification: 658.83 LOC classification: HF5415.2 | .B87 2014Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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Staff Circulation | APU Library Open Shelf | Book | HF5415.2 .B87 2014 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00011495 | |
General Circulation | APU Library Open Shelf | Book | HF5415.2 .B87 2014 c.2 (Browse shelf (Opens below)) | 2 | Available (No use restrictions) | 00011505 |
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Authorised adaptation of the 7th United States edition.
Includes bibliographical references and index.
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