Asia Pacific University Library catalogue


AN EXPLORATORY STUDY ON CHINA YOUNG CONSUMER BUYING BEHAVIOUR TOWARDS LUXURY PRODUCTS / OU LEI.

By: OU LEI (TP029967)Contributor(s): Krystle Loh Su-Lin [Supervisor.]Material type: TextTextPublication details: Kuala Lumpur : Asia Pacific University, 2013Description: 47 p. : ill. ; 30 cmLOC classification: PG-20-3969Dissertation note: A project submitted in partial fulfillment of the requirement of Asia Pacific University of Technology and Innovation for the degree of B.A (Hons) in Marketing Management.
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A project submitted in partial fulfillment of the requirement of Asia Pacific University of Technology and Innovation for the degree of B.A (Hons) in Marketing Management.

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