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UNDERGRADUATES RESPONSES TOWARDS SEXUAL AND NON-SEXUAL APPEAL MATKETING STRATEGIES IN ADVERTISING / DANA ZHURGENOVA.

By: DANA ZHURGENOVA (TP022245)Contributor(s): Assoc. Prof. Dr. Benjamin Chan Yin Fah [Supervisor.]Material type: Text

TextPublication details: Kuala Lumpur : Asia Pacific University, 2014Description: 127 p. : ill. ; 30 cmLOC classification: PG-20-4086Dissertation note: A project submitted in partial fulfillment of the requirement of Asia Pacific University of Technology and Innovation for the degree of B.A (Hons) in Marketing Management.

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Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Reference	APU Library Reference Collection	Undergraduate Theses	PG-20-4086 (Browse shelf (Opens below))	1	Not for loan (Restricted access)		00014686

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Previous	PG-20-4108 A STUDY OF RISK MANAGEMENT ON THE PERFORMANCE OF LOCAL BANKS IN ITALY /	PG-20-4097 A FAILURE IN CORPORATE GOVERNANCE AND EFFECTS ON FINANCIAL REPORTING WITHIN COMPANIES IN MALAYSIA /	PG-20-4079 AN EXPLANATORY STUDY OF ETHICAL CLIMATE, WORK-RELATED STRESS, ORGANISATIONAL COMMITMENT TOWARDS EMPLOYEE TURNOVER INTENTION AMONG THE WORKING ADULTS IN BRUNEI DARUSSALAM.	PG-20-4086 UNDERGRADUATES RESPONSES TOWARDS SEXUAL AND NON-SEXUAL APPEAL MATKETING STRATEGIES IN ADVERTISING /	PG-20-4078 AN INSIGHT INTO EMPLOYEE RETENTION STRATEGIES IN TOTAL E&P BORNEO /	PG-20-4128 AN EXPLORATORY STUDY ON THE FACTORS THAT INFLUENCE THE ORGANISATIONAL PERFORMANCE AMONG EMPLOYEES IN SAPURA, MALAYSIA /	PG-20-4121 AN EXPLORATORY STUDY ON PERCEIVED RISK, PURCHASING BEHAVIOR AND ATTITUDE TOWARDS UNIVERSITY STUDENT'S ONLINE SHOPPING EXPENDITURE AMONG RESPONDENTS IN MALAYSIA /	Next

A project submitted in partial fulfillment of the requirement of Asia Pacific University of Technology and Innovation for the degree of B.A (Hons) in Marketing Management.

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Asia Pacific University Library catalogue

UNDERGRADUATES RESPONSES TOWARDS SEXUAL AND NON-SEXUAL APPEAL MATKETING STRATEGIES IN ADVERTISING / DANA ZHURGENOVA.

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