Asia Pacific University Library catalogue


The art of woo : using strategic persuasion to sell your ideas / G. Richard Shell, Mario Moussa.

By: Shell, G. Richard, 1949-Contributor(s): Moussa, MarioMaterial type: TextTextPublication details: London : Penguin, 2008Description: vii, 312 p. ; 21.5 cmISBN: 9780143114048 (pbk.)Subject(s): Selling | Marketing | Persuasion (Psychology)DDC classification: 658.85 LOC classification: HF5438.25 | .S48 2008Online resources: Table of contents
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Item type Current library Collection Call number Copy number Status Date due Barcode
General Circulation General Circulation APU Library
Open Shelf 		Book HF5438.25 .S48 2008 c.1 (Browse shelf (Opens below)) 1 Available (No use restrictions) 00029045

Includes bibliographical references and index.

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